International Research and Academic scholar society

IRASS Journal of Arts, Humanities and Social Sciences

Issue-2(February), Volume-2 2025

1. The Evolution of News Consumption in the Digital Era: A Literature Rev...
17

Heavens Ugochukwu Obasi, Ph.D*
Department of Mass Communication Abia State University, Uturu, Abia State, Nigeria and Department of Mass Communication National Institute for Nigerian Languages, Aba, Abia State, Nigeria
1-4
https://doi.org/10.5281/zenodo.14788467

: This study explores the evolution of information consumption in the digital age, highlighting the transformative impact of technology on media habits. The study begins by tracing the transition from traditional print and broadcast media to digital platforms, highlighting the role of the internet and mobile devices in reshaping audience behavior. It examines key trends, such as the rise of social media as a primary source of information, the decline of print newspapers, and the increasing proliferation of multimedia content. The study also addresses the implications of these changes for journalistic practices, including the challenges of disinformation and the need for adaptive strategies in the dissemination of information. By synthesizing the findings of various studies, this study aims to provide a comprehensive understanding of how digital advances have influenced audience engagement with information, the role of algorithms in content curation, and the changing expectations of consumers in the contemporary information landscape.

2. Culturally Responsive Leadership and its Impact on Teacher Retention I...
10

Hamedi B. Kumaka*
Doctor of Education, Educational Management, Cotabto Foundation College of Science and Technology
5-17
https://doi.org/10.5281/zenodo.14788481

Culturally responsive leadership (CRL) is essential in fostering inclusive educational environments and improving teacher retention. This study explores the relationship between CRL, teacher retention intentions, and student inclusivity in diverse school settings. Using a mixed-methods approach, survey and interview data were collected from school administrators, teachers, and students to examine leadership strategies that support cultural responsiveness. Quantitative findings indicate a positive correlation between CRL and teacher retention, as inclusive leadership practices enhance job satisfaction and organizational commitment. Qualitative data further reveal that CRL fosters a sense of belonging among students, promoting equity and active participation in learning. The study underscores the need for professional development in culturally responsive leadership to sustain diverse and inclusive school communities.

3. TEACHERS’ QUALITY AS PREDICTOR OF SECONDARY SCHOOL STUDENTS ACADEMIC A...
8

Umeji Ifeoma Chinyere* , Achuf...
Department of Physics, Nwafor Orizu Collage of Education, Nsugbe
18-23
https://doi.org/10.5281/zenodo.14833642

Despite physics' significance to society, there are many flaws and variations in secondary school students' performance in the topic, which is why this study focused on teachers? quality as predictor of secondary school students? academic achievement in physics. The study was led by two objectives, two research questions, and two hypotheses that were examined at the 0.05 alpha level. The design of the correlation survey was chosen. 2720 senior secondary two (SS 2) physics students from all public secondary schools in the Onitsha Education Zone made up the study's population. A Sample size of 408 SS 2 students offering physics in the Education Zone was drawn using two stage sampling procedure. Students Rating of Teachers? Quality (SRTQ) and the achievement scores which was obtained from physics teachers? grade book for 2023/2024 academic session from the sampled schools were used as instruments for data collection. Three specialists verified the instruments. To determine the instrument SRTQ's dependability, the Cronbach alpha method was used. A reliability coefficient of 0.71 was determined for SRTQ. Data collection was done using the two equipment. In order to answer the study questions, the coefficient of R and R2 were employed, and the hypotheses were tested using regression ANOVA (both linear and multiple). The findings from the results revealed no discernible effect on either male or female students. The study also discovered a minimal positive predictive value between the academic achievement of secondary school students in physics and the quality of their teachers. Regardless of gender, it advises educators and the government to find more variables affecting student accomplishment besides teacher quality

4. The Effectiveness of Mathematics Journals in improving the Mathematics...
8

Joyce Asante Afful , Gabina Su...
Department of Business Education, University of Business and Integrated Development Studies, Wa, Ghana
24-28
https://doi.org/10.5281/zenodo.14843001

This study investigates the effectiveness of mathematics journals in improving the mathematics performance of Junior High School (JHS) students. A quasi-experimental design with a pretest-posttest control group approach was used, involving 60 students from two JHS classes. The experimental group used mathematics journals, while the control group received traditional instruction. Data were collected through pretest and posttest scores, analysis of journal entries, a survey questionnaire, and teacher observations. The results indicated that students in the experimental group showed significant improvements in problem-solving skills, conceptual understanding, and overall academic performance compared to the control group. The findings suggest that mathematics journals serve as an effective tool for enhancing students' engagement and learning outcomes in mathematics. Based on these results, it is recommended that mathematics educators incorporate journal writing into their teaching strategies to foster deeper understanding and improve performance.

5. Measuring the effectiveness of integrated marketing communications cam...
6

Heavens Ugochukwu Obasi Ph.D*...
Department of Mass Communication Abia State University, Uturu, Abia State, Nigeria and Department of Mass Communication National Institute for Nigerian Languages, Aba, Abia State, Nigeria
29-33
https://doi.org/10.5281/zenodo.14862537

Integrated marketing communications (IMC) campaigns have become an essential part of modern marketing strategies. However, measuring the effectiveness of IMC campaigns remains a significant challenge for marketers. This study aims to examine the effectiveness of IMC campaigns and develop a comprehensive framework for assessing their impact. Qualitative data were collected and 40 in-depth interviews were conducted with senior marketing executives to gather data. In addition, a content analysis of 30 IMC campaigns was conducted to examine the use of different marketing channels and tactics. The results of this study reveal that the effectiveness of IMC campaigns can be measured using a combination of metrics, including sales growth, brand awareness, customer engagement, and return on investment (ROI). The study also identifies key factors that influence the success of IMC campaigns, including campaign objectives, target audience, marketing channels, and budget allocation. This study contributes to the existing literature on IMC by providing a comprehensive framework for evaluating the effectiveness of IMC campaigns. The results of this study have important implications for marketing professionals and organizations seeking to optimize their IMC campaigns and maximize their ROI.

6. The Rise of China: An Exception to Neoliberal Globalization
9

Murilo Rangel da Silva*
Institute of International Relations and Defense, Federal University of Rio de Janeiro, Rio de Janeiro, Brazil
34-43
https://doi.org/10.5281/zenodo.14908542

This article examines the global economic crises from the late 1970s to the 2008 crisis, explaining the global economic environment created by the United States after the Volcker Shock, which consolidated the hegemonic position of the United States in the international financial and economic system. The objective of the research is to understand China's role in the process of mitigating international crises based on political, economic and institutional adjustments in the country. Based on the responses established by the Chinese governement to control crises in China during this period, it is identified that the Chinese economic growth through institutional and economic reforms were the key to balance economic instabilities in the long-term. Through the crisis containment projects established in China, mainly after the Asian crisis of the 1990s, the defense mechanisms of the Chinese economy remained more elaborate with the arrival of the 2008 crisis, demonstrating the solidity proposed by the Chinese system.

7. Strategies for Promoting A Culture of Continuous Improvement within Po...
9

Dr. John Motsamai Modise*
Tshwane University of Technology, Pretoria 0183, South Africa
44-67

The purpose of the paper was to investigate practical tactics for encouraging a continuous improvement (CI) culture in police forces. Principal Subjects: difficulties in maintaining a CI culture over time. measuring the effect of particular tactics on CI promotion. The function of data analytics and technology in aiding CI initiatives. tackling issues of inclusion and equity in CI projects. assessing the program's ability to be implemented at a reasonable cost. Key Arguments/Findings (Potential): Long-term solutions are required to sustain leadership commitment, officer buy-in, and flexibility in response to changing conditions, even though the initial adoption of CI is critical. In a variety of departmental contexts, research is required to determine whether particular CI tactics have the greatest and most quantifiable benefit. Through its ability to facilitate cross-departmental communication, data analysis, and problem-solving, technology may play a major role in aiding CI. Creating CI programs that support fairness and inclusion is essential, as it guarantees that all officers and community members participate in the process of development. In-depth cost-effectiveness evaluations are required to prove that CI projects are financially viable in the long run. Possible Approach/Methodology: review of the literature on the subject of encouraging CI in law enforcement. case studies of law enforcement agencies with effective CI cultures. surveys and conversations with members of the public and law enforcement. data study to see how particular CI techniques affect departmental performance indicators. Significance/Implications: This research can assist law enforcement agencies in creating longer lasting and more efficient plans for fostering a culture of continuous improvement. Law enforcement may become more effective, efficient, and equitable with a strong CI culture. The results can help guide policy choices on how police departments should allocate resources, provide training, and use technology. Chiefs and commanders in law enforcement are the target audience. Lawmakers and policymakers Academics and researchers in law enforcement.

8. EMERGING TRENDS IN CRIME. EXPLORING NEW AND EVOLVING CRIME TRENDS AND...
10

Dr. John Motsamai Modise*
Tshwane University of Technology, Pretoria 0183, South Africa
68-77

The article's goal was to examine, comprehend, and evaluate the nature and implications of newly developing crime patterns, including financial crime, cybercrime, and dark web activities. Explain: List the elements (technology, globalization, social changes) that have contributed to their rise. Make recommendations for countermeasures against these changing dangers. Principal Subjects: First of all, Identify the growing sophistication and urgency of these emerging criminal patterns. Context: Examine how crime has changed in the digital age, emphasizing the impact of globalization, technology, and societal shifts. Analysis of New Crime Trends: Cybercrime: Techniques, Effects, and Upcoming Trends (such Phishing and Ransomware). Financial Crime: Techniques, Consequences, Upcoming Developments (Money Laundering, Internet Fraud). Dark Web Activity: Illegal activity, dark web marketplace nature, and possible repercussions. Fighting New Trends in Crime: Adaptation of Law Enforcement: Cooperation, resources, and training. Public awareness campaigns: teaching the public about responsible technology use and internet safety. International cooperation: exchange of data, collaborative research. Financial institutions: bolstering anti-fraud and cybersecurity protocols. In your conclusion, highlight the most important discoveries, stress cooperative solutions, and provide an optimistic assessment on creating a safer future. Principal Arguments/Results: The increasing threat posed by emerging crime patterns can be attributed to globalization and technology improvements. Significant concerns to public safety, security, economic stability, and trust are posed by these tendencies. To counter these risks, a diversified strategy is essential, necessitating cooperation between the public, law enforcement, and other sectors. Methodology/approach: examination of the literature on financial crime, cybercrime, rising crime trends, and dark web activities. examination of information and reports from international organizations, financial institutions, and law enforcement authorities. Case studies of particular newly discovered criminal incidents (optional). Implications and Significance: This study will help the public, financial institutions, law enforcement, and policymakers comprehend and respond to new trends in criminal activity. In the digital age, the suggested ideas can aid in the creation of practical plans to safeguard economic stability, public safety, and security. The intended audience is legislators and policymakers who have the authority to enact laws and regulations to mitigate these risks. Law enforcement agencies striving to improve their ability to investigate and avert these kinds of offenses. financial institutions looking to strengthen their cybersecurity safeguards. to disseminate information and provide the people with the resources they require to stay safe online. The dynamic nature of criminal activity demands that one be acutely aware of new developments. This essay explores the important topics of financial crime, cybercrime, and dark web activity, examining their characteristics, causes, and possible effects. These trends, which are fueled by globalization, social change, and technology breakthroughs, represent a serious danger to economic stability, public safety, and security. In exploring the shift from physical to digital crime, the report emphasizes how technology has made it easier for criminals to remain anonymous and operate globally. It focuses at how societal shifts, technology breakthroughs, and globalization have contributed to the development of favorable conditions for these illegal operations. The effects of specific threats—such as ransomware attacks, online fraud, and human trafficking on the dark web—are examined. The research and data analysis presented in this study support the need for a multipronged strategy to counter these challenges. The main recommendations center on public awareness campaigns, international cooperation, adaptability of law enforcement, and proactive actions by financial institutions. Through promoting cooperation and putting good plans into action, we can create a safer future where technology empowers rather than threatens.

9. THE IMPACT OF CAPACITY BUILDING INITIATIVES ON THE SAPS'S ABILITY TO I...
7

Dr. John Motsamai Modise*
Tshwane University of Technology, Pretoria 0183, South Africa
78-85

This research aims to address this gap by investigating the impact of capacity building initiatives on SAPS's ability to investigate and prosecute cybercrime. By evaluating the effectiveness of training programs, analyzing the role of specialized units, and understanding recruitment strategies, this research will identify key strengths and weaknesses in SAPS's approach to cybercrime. This will inform the development of more effective capacity building initiatives to enhance SAPS's preparedness and response to cyber threats. This research examined the effectiveness of training programs, the development of specialized cybercrime units, and the recruitment of cybercrime investigators. The aims of the article were to assess the impact of capacity building initiatives on the South African Police Service's (SAPS) ability to investigate and prosecute cybercrime. The objectives were to evaluate the effectiveness of training programs in equipping SAPS officers with the necessary knowledge and skills to investigate cybercrime. Analyze the impact of specialized cybercrime units on the SAPS's ability to handle complex cybercrime cases. Investigate the role of recruitment strategies in attracting and retaining qualified cybercrime investigators within SAPS. Identify key challenges and opportunities associated with capacity building initiatives for cybercrime investigation and prosecution. The research questions were to what extent do current SAPS cybercrime training programs equip officers with the necessary knowledge and skills to investigate cybercrime effectively? How do different training delivery methods (traditional vs. online modules, simulations) impact investigators' knowledge retention and competency in digital forensics and cybercrime legislation? Are there opportunities to improve collaboration between training institutions and law enforcement agencies to ensure training programs reflect real-world cybercrime challenges? Cybercrime is a growing threat in South Africa, causing significant financial losses and disrupting critical infrastructure. The South African Police Service (SAPS) faces challenges in investigating and prosecuting these crimes due to a lack of specialized skills and resources. Capacity building initiatives, such as training programs, dedicated cybercrime units, and targeted recruitment, are essential to improve SAPS's ability to combat cybercrime. However, the effectiveness of these initiatives in equipping officers with the necessary knowledge, expertise, and manpower remains underexplored. Keywords: Cybercrime, South African Police Service (SAPS)





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